Question 3
What will you do to help people find my website?
When you launch a new website it’s important that your users find you; just because you built it doesn’t necessarily mean they will come. It’s important to find out how your web agency can help you achieve this goal.
Good response
Our focus is on ensuring your site is well-built so it can be easily indexed by search engines, has well-written content containing relevant keywords, and follows industry best practices such as human friendly URLs and descriptive link text. We can also advise you on what keywords and phrases are best for you to incorporate into your content and the best way to go about doing that. If necessary, we can even work on specific pages to help optimize them for the most favorable results.
Poor response
We can add lots of keywords to your homepage, and can even set up special hidden pages to help Google index your site and rank you higher in the results. We’ve had a lot of clients ranked first or second in search engines; we can promise you’ll be ranked number 1 in Google for your chosen keywords.
Expert Tip
Good search engine optimization (SEO) is all about good content. Avoid “black hat” techniques such as hidden text, content just for search engines, and keyword-stuffing. There are reputable SEO companies that can help you, many of which can offer copywriting and regular analysis of your SEO ranking. Be wary of deals that sound too good to be true; guaranteeing a number 1 place in Google’s results simply isn’t possible.